Ms. Foundation for Women launches new campaign “MyFeminismIs” invites feminists to paint a picture of 21st century Feminism

New York — The Ms. Foundation for Women will launch its latest campaign on Monday, October 19, 2015—setting its sights on creating a more inclusive definition of Feminism.

The campaign—which includes MSNBC’s Melissa Harris-Perry, GLAAD President Sarah Kate Ellis, former Essence and Ms. Magazine Editor-in-Chief Marcia Gillespie, and former NFL player Wade Davis to name a few—is a groundbreaking effort set to spark a national conversation about Feminism and inclusion.

The aim of the campaign is to invite anyone who believes in the definition of Feminism as “the social, economic and political equality of ALL genders,” to “tell us what your Feminism Is…” Through user-generated content the Ms. Foundation hopes to paint the true face of Feminism in America.

“People often have an impression of Feminism based upon how it is represented in the media and history books. But, too often, those representations are incomplete pictures of Feminism, leaving so many of us wondering where we fit in,” said Ms. Foundation for Women President and CEO Teresa C. Younger. “This campaign is an invitation to build a more inclusive movement that includes all genders, races, ethnicities, cultures and ages.”

Right now we are witnessing attacks on women’s health and rights that seek to silence women—this campaign is elevating the voices of ALL people who believe in the equality of ALL genders in every layer of our society.

With this campaign the Ms. Foundation is asking everyone–what does your Feminism look like? In the video MSNBC host Melissa Harris-Perry says, “My Feminism is a question—what truths lie here?” Marcia Gillespie states, “My Feminism is a form of faith.”

This video series is a testament to the fact that Feminism is not “dead” but instead has evolved with the times and is challenging us to be more inclusive and thoughtful about how we create a world that is a more equal and just place for ALL genders.

Click here to view a teaser of the PSA.


For more than 40 years, the Ms. Foundation for Women has secured women’s rights and freedoms with a special commitment to building the power of low-income, immigrant and women of color. The foundation invests funds, time, expertise and training in trailblazing organizations nationwide.